About PR2020

The PR2020 Summit brought to you by Faselis Southern Africa – that will bring together 200 of the PR industry’s professionals and experts to share the latest insights on how technology is driving the modern PR and media landscape. Join us from 9am till 6pm on the 27th of November – at 44 On Long to learn how the latest trends in technology can be utilized to innovate your PR agency.

Our distinguished speakers will share their knowledge on the latest insights and market trends, business intelligence, the future of communications, smart integrated marketing tools, what’s next for social media influencers and brand reputation management and so much more. Connect and network over cocktails with like-minded individuals, industry experts and Innovate your agency and reach the pinnacle of PR career success.

VIP tickets are R480 and include VIP seating, a high-level luncheon, the “Reputation Matters” Paperback Book Edition by Regine Le Roux. General tickets sell for R180 and include a goodie bag, and access to summit exhibition. Coffee bar and lunch area will be made available. Tickets are available from Quicket.

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See Our Programme

Our distinguished speakers will share their knowledge on the latest insights and market trends, business intelligence, the future of communications, smart integrated marketing tools, what’s next for social media influencers and brand reputation management and so much more.

Wednesday, 27 November 2019

9:00am
Doors Open & Registration Lobby
  • Nadia Hearn
    Director of Faselis Southern Africa

Nadia Hearn – Director at Faselis Southern Africa – is a local brand authority and recognised CPRP with a passion for igniting business brands and enabling them to grow and move-up to the next level. Nadia’s business acumen, wealth of knowledge & extensive PR, social media, brand & crisis communications work has prepared her to expertly introduce Faselis Southern Africa , a media database explicitly designed to enable PR agencies to better target the correct publications for their clients, to the South African media industry.

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10:00am
Welcome Note from Faselis 44 On Long Theatre Nadia Hearn | Faselis

Nadia Hearn – Director at Faselis Southern Africa – is a local brand authority and recognised CPRP with a passion for igniting business brands and enabling them to grow and move-up to the next level. Nadia’s business acumen, wealth of knowledge & extensive PR, social media, brand & crisis communications work has prepared her to expertly introduce Faselis Southern Africa , a media database explicitly designed to enable PR agencies to better target the correct publications for their clients, to the South African media industry.

10:10am
Connecting PR to Lead Generation 44 On Long Theatre Robin Tindall | Lead Genius

Robin Tindall – Founder of Lead Genius - began his professional life in the sports medicine field. After opening several practices and creating and implementing a nationwide wellness campaign, he quickly discovered his passion for entrepreneurship. He went on to create several successful start-ups including Lead Genius in 2014. Robin realised that marketing was a primary factor in his business success and created Lead Genius to share his hard-won skills with the start-up and small business communities.

10:40am
Managing reputations in a digital age 44 On Long Theatre Regine le Roux | Reputation Matters

Regine Le Roux - corporate reputation specialist and director of Reputation Matters - began her career by completing a Communication Management Honours Degree Cum Laude at the University of Pretoria and completed her MCom within a year. Regine founded Reputation Matters in 2005 and manages several award-winning teams (SABRE Africa awards in 2018 and 2019 for research and evaluation) that run reputation research assignments and develop communication strategies and plans. She is credited with developing Repudometer®, one of the first tools that can measure organisational reputation. Regine is passionate about South Africa and launched the AfriCAN initiative to empower entrepreneurs to build cost effective websites thereby contributing to job creation, poverty alleviation and economic growth in South Africa.

11:20am
PR Recruitment Trends & Insights – How to build team for 2020. 44 On Long Theatre Sasha Knott | Job Crystal

Sasha Knott – Technical director at Job Crystal - began her career as a computer programmer and within four years had climbed the corporate ladder into a management role. She is a successful entrepreneur and successfully sold her Insurance business, Switch2, to Clientele Life within 18 months. She is passionate about mentorship and through Job Crystal is able to help thousands of people find great jobs in South Africa. Sasha was a finalist in the Businesswomen of the Year 2018 competition, due to her drive to change the lives of South Africans by helping them find great jobs, supporting SME businesses by assisting them to grow and ensuring her businesses pay it forward by supporting children in poverty to break the cycle through education.

12:00pm
Lunch break
1:00pm
Future of influencers and market trends insights 44 On Long Theatre Jody Kolbee | WritersHand Studios

Jody Kolbee - Founder of WritersHand Studios - began his professional life during his studies in the film industry. Having worked his way through the film and media industries, he launched WritersHand Studios as a digital creative agency focusing on SMEs and Non-Profit Organisations. With his passion for graphic and web design, he further specializes in digital marketing and project management. Along with his many business partnerships, he is actively involved in many community development projects and non-profit organisations to develop skills in young people in struggling communities, and wishes to be part of developing new growth and entrepreneurship in South Africa.

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1:50pm
Update on quantifiable PR reporting, measurement and tracking for ROI 44 On Long Theatre Jaco Pienaar | PEAR SA

Jaco Pienaar - Chief Knowledge Officer at PEAR - has over ten years of industry experience and is an expert on the value and importance of media presence, how to mitigate negativities in this ever-changing environment and strategic approaches to perception management. His professional expertise and internationally published research in systems thinking, knowledge management, intellectual capital and strategic development form the fundamental methodology that PEAR's media monitoring analysis reporting is founded upon. Jaco is passionate about educating and developing the communications industry, and regularly addresses university students and partakes in the Marketing, Advancement and Communication in Education (MACE) conferences.

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2:30pm
Social Networking Event on Terrace
4:50pm
Eventing in 2020 - attract the correct audience 44 On Long Theatre 44 on Long Collective
5:00pm
Cocktails & Networking

Brought to you by Faselis

Media relations made easy, automated, and intuitive – Faselis is a global cloud-based platform created specifically to meet the demands of PR agencies and professionals. We’re connected to the most respected influencers and journalists, so you can access any media outlet or influencer’s contact information in seconds. Our lists are updated daily so the information is always accurate.

We place no limitations on the number of press releases, emails, or files contained within the press releases. In short, the only limits are the ones you place on yourself – this limitless functions costs nothing extra. With Faselis on your side, sending a press release takes only a few minutes and you save days on media list management, updates and resources.

Sponsers & Partners

Take a look at our supportive network of partners and sponsors who help make this event possible!

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